Christophe Dejaeghere

2 min read

Navigating Your Target Audience: Practical Guide for Charter Companies

Identifying and targeting the right audience is essential for the success of any charter company. A clear understanding of your target audience enables you to create tailored marketing campaigns that resonate with potential clients and drive...

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Maritime marketing Power of Digital Marketing

2 min read

The Power of Digital: Innovative Strategies for Charter Companies

In today's fast-paced digital world, charter companies must stay ahead of the curve and leverage innovative marketing techniques to attract and...

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2 min read

Market Forecasts for the European Maritime Leisure Sector (2023-2030)

This article presents market forecasts for the European maritime leisure sector from 2023 to 2030, focusing on sailing as a key recreational...

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2 min read

The Rise of Boat-Sharing Platforms and Peer-to-Peer Yacht Rentals

The maritime industry is witnessing a paradigm shift as collaborative consumption models, such as boat-sharing platforms and peer-to-peer yacht...

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2 min read

How Boat Builders Must Adapt to Changing Ownership & Preferences

The maritime industry is witnessing a transformation as consumers shift towards alternative ownership models, such as chartering, time-sharing, and...

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2 min read

A Comprehensive Market Analysis of Maritime Leisure Activities

A comprehensive market analysis of the maritime leisure sector in Europe, focusing on sailing as a predominant recreational activity. We delve into...

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1 min read

Develop in 2023 with the help of artificial intelligence.

How to use artificial intelligence or artificial intelligence in marketing: simple solutions.

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3 min read

The Future of Digital Marketing: Top Trends to Watch in 2023

Digital marketing is constantly evolving and it is important for businesses to stay ahead of the curve in order to remain competitive. As we move...

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3 min read

Good Marketing vs Great Marketing

How marketing can improve your business performance In every company, there are figures and departments that all contribute to the success of a...

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5 min read

What CMS to choose ? Hubspot versus Wordpress

CMS or content management system is a software suite that allows you to build manage and update the website of your dreams. There are many options in...

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